How does one become an Accounts Executive in an advertising company?
Please do not mention hard work and dedication, because I know I have both and I am not there yet. I want the exact steps!
First step is to complete a 4-year degree. If you’re still in school, take as many classes as you can in marketing, strategic planning, etc., as those skills will be needed as an account executive.
While sales experience is a plus, that’s not what the account executive position at an agency deals with. Account executives are basically the liaison between the client and the agency’s creative people. Your job will involve immersing yourself in knowledge about the client’s markets, and getting that information to the people who actually write and design the ads.
Once you are out of school, you may not find a job at an ad agency immediately, but you can get experience in the field by being a sales person in media: radio, TV, newspapers, etc.
One tip that will help you all your life: read all you can about your field. Constantly improve your skill set and knowledge, and you will find success.
Good luck.
July 31st, 2009 at 2:35 pm
Get some sales experience, a degree, then start applying
References :
July 31st, 2009 at 3:25 pm
First step is to complete a 4-year degree. If you’re still in school, take as many classes as you can in marketing, strategic planning, etc., as those skills will be needed as an account executive.
While sales experience is a plus, that’s not what the account executive position at an agency deals with. Account executives are basically the liaison between the client and the agency’s creative people. Your job will involve immersing yourself in knowledge about the client’s markets, and getting that information to the people who actually write and design the ads.
Once you are out of school, you may not find a job at an ad agency immediately, but you can get experience in the field by being a sales person in media: radio, TV, newspapers, etc.
One tip that will help you all your life: read all you can about your field. Constantly improve your skill set and knowledge, and you will find success.
Good luck.
References :
Founder of AAAA ad agency.