Any inexpensive tools/ways to get some market research/survey done for a US based service company?
I am trying to launch a consumer service oriented company (in training and consultancy fields) and trying to reach some small companies, managers/executives etc of other companies to see if there is a need for such service.
Can someone point to me ways to get concept viability checked? I have draft of 4-5 questions that I would lilke to ask to my target audience. DO I need to engage market research firm? How do I get database (listing) of my target audience?
I would hire a telemarketing firm to do it. You can buy a list from a list broker, it will probably be about 20 cents per contact with a minimum of about $200 cost. The telemarketing will be about $25/hour.
If you get a good diverse list that well-represents your target market, you may need as few as 100 responses to have a good result to work from. You may need to have an incentive to offer your targeted group in order to get them to answer.
check with universities and colleges in your area sometimes they will take these things on as class projects.
References :
I would hire a telemarketing firm to do it. You can buy a list from a list broker, it will probably be about 20 cents per contact with a minimum of about $200 cost. The telemarketing will be about $25/hour.
If you get a good diverse list that well-represents your target market, you may need as few as 100 responses to have a good result to work from. You may need to have an incentive to offer your targeted group in order to get them to answer.
References :