Customer Service Excellence Pt. 1 Bernard Smalls

Posted on September 15th, 2009 by admin in marketing service | 2 Comments »

Ken Blanchard Consulting resource partner and corporate trainer Bernard Smalls shares the secrets to creating raving fan customers that brag about the service you give them. As Ken Blanchard says; “Profit is the applause we get for taking care of our customers!”

Duration : 0:3:49

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US Commercial Service: Going Beyond Borders

Posted on September 13th, 2009 by admin in marketing service | No Comments »

A look at the mission of the U.S. Commercial Service and the services it provided to businesses seeking to enter the international marketplace.

Duration : 0:9:25

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Scott McKain — Customer Service Lessons from “Taxi Terry”

Posted on August 22nd, 2009 by admin in marketing service | 4 Comments »

Business leader and #1 bestselling author Scott McKain speaks to a national sales audience of a top retailer and shares insights gleaned from an experience with a one-of-a-kind cab driver, “Taxi Terry.”

Duration : 0:6:31

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Sales - 6 steps to personal selling skills and techniques, no matter what the product or service.

Posted on August 12th, 2009 by admin in marketing service | 3 Comments »

Personal selling occurs where an individual salesperson sells a product, service or solution to a client. Salespeople match the benefits of their offering to the specific needs of a client. Today, personal selling involves the development of longstanding client relationships. In comparison to other marketing communications tools such as advertising, personal selling tends to:

Personal selling can be defined as follows:

Personal selling is oral communication with potential buyers of a product with the intention of making a sale. The personal selling may focus initially on developing a relationship with the potential buyer, but will always ultimately end with an attempt to “close the sale”

Personal selling is one of the oldest forms of promotion. It involves the use of a sales force to support a push strategy (encouraging intermediaries to buy the product) or a pull strategy (where the role of the sales force may be limited to supporting retailers and providing after-sales service).

What are the main roles of the sales force?

Kotler describes six main activities of a sales force:

(1) Prospecting - trying to find new customers

(2) Communicating - with existing and potential customers about the product range

(3) Selling - contact with the customer, answering questions and trying to close the sale

(4) Servicing - providing support and service to the customer in the period up to delivery and also post-sale

(5) Information gathering - obtaining information about the market to feedback into the marketing planning process

(6) Allocating - in times of product shortage, the sales force may have the power to decide how available stocks are allocated

What are the advantages of using personal selling as a means of promotion?

• Personal selling is a face-to-face activity; customers therefore obtain a relatively high degree of personal attention

• The sales message can be customised to meet the needs of the customer

• The two-way nature of the sales process allows the sales team to respond directly and promptly to customer questions and concerns

• Personal selling is a good way of getting across large amounts of technical or other complex product information

• The face-to-face sales meeting gives the sales force chance to demonstrate the product

• Frequent meetings between sales force and customer provide an opportunity to build good long-term relationships

Given that there are many advantages to personal selling, why do more businesses not maintain a direct sales force?

Main disadvantages of using personal selling

The main disadvantage of personal selling is the cost of employing a sales force. Sales people are expensive. In addition to the basic pay package, a business needs to provide incentives to achieve sales (typically this is based on commission and/or bonus arrangements) and the equipment to make sales calls (car, travel and subsistence costs, mobile phone etc).

In addition, a sales person can only call on one customer at a time. This is not a cost-effective way of reaching a large audience

Duration : 0:1:26

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Market Segment Sales Manager - Power Protection

Posted on August 2nd, 2009 by admin in market segmentation | No Comments »

READY TO BE ENERGIZED WHEN YOU GO TO WORK? THEN CONSIDER JOINING OUR innovative company that designs, manufactures, and markets electrical products to meet or exceed international standards. Our products meet requirements for protection, monitoring, and control of power system generation, transmission, and distribution equipment.

Can you manage the sale of our products in your igned territory?

Can you manage and direct the selection & development of rep organizations and direct sales in your igned territory and market segment?

If so, you’ll do the following for your market segment:

- Prepare sales plans & submit sales budget.
- Provide sales forecasts and help determine market potential.
- Obtain and report marketing information for potential new products.
- Attend as ist in trade organization functions as required.
- Maintain relationships with major accounts.
- Monitor results of direct sales personnel and rep organizations.
- Recruit, select, train, and terminate all sales personnel, as required.
- Coordinate and/or negotiate all purchase agreements.

You likely have:

- BSEE or equivalent experience.
- Working knowledge of power systems as it pertains to the igned market segment.
- Minimum of 5 years experience in account sales or marketing.
- Minimum of 5 years experience selling products in the power generation field.
- Technical competence with generators and voltage regulators.
- Travel up to 50% in the igned territories.

Duration : 0:1:59

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eBay research Free way to Boost sales 25-50%. Terapeak Review. eBay Hidden income

Posted on July 31st, 2009 by admin in market research | 1 Comment »

http://powerofcomparison.com/terapeak.html

Selling on ebay may be challenging, but what if you can have advantage that puts you head above others? Simple market research can increase your sales and profit, this video shows you free and easy way to improve your sale strategy. Market research is a key element to reach powerseller status.

Duration : 0:4:19

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Customer Service | Sales Tips | Frank Furness| …

Posted on July 15th, 2009 by admin in marketing service | 2 Comments »

Discover how to build your newsletter list with viral video marketing | How to overcome objections and close sales. Sales tips by Frank Furness, www.frankfurness.com | Business and sales tips and ideas

Duration : 0:7:46

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Conference Speaker | Frank Furness | Customer Service

Posted on July 6th, 2009 by admin in marketing service | 1 Comment »

Top international conference speaker will energise, inspire and educate your salespeople. Increase sales and productivity with effective marketing. Learn how to make have great customer service

Duration : 0:7:33

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Use Market Research to Increase your Holiday Sales

Posted on July 6th, 2009 by admin in market research | No Comments »

The holiday season is just around the corner and it’s not too late to start planning your sales, so you can cash in on the busiest time of year! Terapeak marketing team Sarah Taheri, Dave Frey, and Morgan Brooks will be hosting a workshop introducing you to some tools that you can use to prepare for the upcoming holiday season. They will cover; researching to $pot products that will $ell, Knowing the best brand/color/size to sell, and knowing the best time to list to get the highest profits.

Duration : 0:1:48

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Customer Service

Posted on June 27th, 2009 by admin in marketing service | 10 Comments »

Watch top international motivational speaker Frank Furness share his hilarious stories on customer service.
Download free Ebooks at http://www.frankfurnessresources.com/downloads as well as 39 sales closing scripts at http://www.frankfurness.com

Duration : 0:4:40

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